National Energy Efficiency Advocacy Plan for Canada

THE Canadian Energy Efficiency Alliance (CEEA) has released its white paper to outline its priorities for future energy efficiency efforts in Canada.

The paper, 'Priorities for Energy Efficiency Market Development', is CEEA’s National Advocacy Plan. It is designed to help advance energy efficiency by proposing tangible, implementable solutions to current challenges for governments, businesses and consumers.

“Utilizing the results of a national opinion survey and feedback gained at our annual Thought Leaders conference, our National Advocacy Plan is a direct reflection of Canadian priorities as well as best practices from stakeholders and experts from across the country,” said Elizabeth McDonald, CEEA CEO. “Together, they created a solid set of priorities that CEEA can champion to government, consumers and industry.”

The survey, conducted by the Gandalf Group, included over 1500 Canadians and provided CEEA with the insights it needed to tackle the challenges to advancing energy efficiencies.  “We know Canadians are willing to do more to conserve energy and we know the path to facilitate this is by educating Canadians about how to practice conservation and access programs to assist with costs,” said McDonald.

Through our Thought Leaders Conference, CEEA obtained direct input from stakeholders on what the priorities should be over the next 12-24 months to have the most impact.  Of these, CEEA has selected five key areas of focus to pursue over the next 12-24 months, which are:

  • The Role of All Levels of Government
  • Communicating the Energy Efficiency Message
  • Transportation and Energy Efficiency
  • Training and Education for Energy Efficiency
  • The Built Environment

CEEA is engaging and collaborating with governments, utilities, stakeholders, industry, members and consumers; kick starting conversations on solutions, promoting energy efficiency and disseminating knowledge about new initiatives and technology.  The white paper provides the platform to do just that, read the paper here.

Picture of Toronto by Agunther (Own work) [CC-BY-3.0], via Wikimedia Commons

Thursday 19th September 2013


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